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Canadians celebrate National Cereal Day

Mar 7, 2018 | 1:00 PM

Raise your spoons, March 7 was named National Cereal day.

A recent survey by Kellogg Canada Inc. revealed nine out of 10 Canadians eat cereal, with over 50 per cent admitting they enjoyed eating cereal one to three times per week.

The survey also showed some interesting statistics related to when Canadians like to eat their cereal — 35 percent of respondents said they enjoyed having cereal as a late-night snack, and 21 per cent said they would eat cereal any time of the day.

The survey also showed Canadians are a bit divided in how they like their cereal, based on their geographical location. Quebecers lead the nation in adding maple syrup at 19 per cent; Albertans are most likely to try eggnog-soaked cereal at seven per cent; and Saskatchewan residents are most interested in texture at 32 per cent.

According to the Government of Saskatchewan, cereal grains accounts for $3.7 billion for the province’s economy. In 2017, Saskatchewan’s top 10 agri-food exports were:

  • Non-durum wheat: 5,994,561 tonnes worth $1.9 billion
  • Canola oil: 1,425,127 tonnes worth $1.6 billion
  • Lentils: 1,360,148 tonnes worth $1.2 billion
  • Durum: 3,408,434 tonnes worth $1.2 billion
  • Peas: 2,438,825 tonnes worth $1.0 billion
  • Canola Meal: 2,034,147 tonnes worth $690 million
  • Oats: 958,989 tonnes worth $267 million
  • Barley: 942,654 worth $260 million
  • Soybeans: 491,164 tonnes worth $247 million

 

nigel.maxwell@jpbg.ca

On Twitter: @nigelmaxwell